AI Insights · Timothy · July 2021
Top 5 Film & Television Apps on Android in Kenya: Q2 2021
Discover the performance trends of the leading Film & Television apps on Android in Kenya during Q2 2021, including downloads, active users, and more.
In the second quarter of 2021, the top Film & Television applications on the Android platform in Kenya showcased varied performance metrics. Here's a detailed look at the trends for Showmax 1.0, Netflix, StarTimes ON-Live TV, Football, Viusasa, and DStv.
Showmax 1.0 saw a significant increase in weekly downloads, peaking at 101K during the week of April 19. This growth was mirrored by its active user base, which rose steadily from 135K at the end of March to 222K by the end of June.
Netflix maintained consistent weekly downloads, ranging from approximately 11K to 17K throughout the quarter. Its active users showed a slight decline early in the quarter, dropping from 366K to 328K, but rebounded to 374K by the end of June.
StarTimes ON-Live TV, Football experienced varied download trends, with a notable peak of 20K in the week of May 24. Active users also fluctuated, reaching a high of 24K during the same week.
Viusasa showed a stable download pattern, fluctuating between 5K and 10K weekly downloads. Active users remained relatively steady, with a slight increase from 75K at the end of March to 67K by the end of June.
DStv had a modest download rate, peaking at 6K in early May. Active users exhibited minimal fluctuations, maintaining a range between 125K and 141K throughout the quarter.
These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower's platform.
